Ask: How do we bring to life the idea of betting “hunches"?

Idea: Across both NHL & NBA, we wanted to bring to life that lifelong fans have hunches when they bet and it can come from being a diehard fan. For NHL, we created a “mancave” that came to life. For NBA, we designed a new floating UI to showcase specific UI features exclusive to Fanduel.

Team: Austin Dejong / Matt Cassatta / Graham Sacks / Greg Catalano